IMG for the 99%.
IMG built the playbook for the pro elite — sports agent, marketing firm, content shop, commerce arm — bundled for ~1% of athletes. Podium is that same machine, in the pocket of every family, amateur and weekend warrior who plays.
Three reasons to lace up.
Three ways the platform creates value.
Get funded for the next move.
Verified profiles, clear asks, and matched brand budgets.
Turn support into sales.
Team and athlete stores for kit, drops, and fan moments.
Reach sport where it happens.
Relevant services in front of active local communities.
The biggest brands are here.
The market has already turned.
World Cup amateur push
Youth participation commitment
Sports Matter amateur grants
FC FUTURES pitches built
Three sides, one operating system.
One platform. Every side of the deal.
Get noticed. Get supported. Keep playing.
Weekend warriors to Olympic hopefuls — a verified profile, a stated funding need, and offers that arrive within days.
Fund the whole club season.
Clubs, academies, tournament sides — publish one season ask, get funded by brands who back the whole roster. Kit, travel, coaching, venues — all in one console.
Buy access, not more reach.
Commit an annual sports budget. AI-curated shortlists respond to real funding needs. See real-time ROI in the Brand dashboard — every deal tracks reach, engagement, and verified-household penetration.
Not an agent.A smarter engine.
Generative-AI matching, contract drafting and payout automation — at 84% accuracy, for the 99% agents never touch. The kid playing on a Saturday now gets the tech that used to only serve the top 1%.
The Backroom.
The Online Store - Athlete Journeys - Performance Library
The real work behind every next level.
The Online Store
Club kit, athlete drops, and everyday training essentials.
Athlete Journeys
The routines, setbacks, and wins behind real progress.
Performance Library
Useful training, recovery, and coaching knowledge.
Why Brands Show Up
The lowest-cost path to sports-active households.
Fund what's actually needed
Kit, travel, tournaments, coaching — real needs, real receipts.
Athletes + families
Households already spending $1,016/yr/child (Aspen 2025).
Commerce + marketplace
Every story is a shoppable moment.
For Investors
Explore the US-first and India-first strategies through a private investor presentation.
